Brazilian Consulate
Capoeira and Brazilian culture
Culture and community come together at the Brazilian Consulate in New York.
View case →New York • Brazil • United States
Marketing to grow across Brazil and the United States.
We help Brazilian brands enter the U.S. market and U.S. brands connect with Brazilian consumers.
Two paths to growth
Where does your brand want to go?
Choose the market and audience you want to reach. We help plan the right approach and execution.
01
I am a Brazilian brand entering the U.S.
Research, positioning and communications adapted for the U.S. market.
See how we can prepare your market entry.
02
I want to reach Brazilians in the U.S.
Strategy, media, content and experiences that connect with this community.
Explore campaign and local engagement options.
We can help with 1, 2 or 3
Choose what makes the most sense for your brand
Each path combines strategy with experiences and access that bring your brand closer to the right market, people and opportunities.
01
I want to enter the U.S. market
Strategy and positioning to adapt your brand for the United States. Starting at $300.
Experience: finish the process knowing where you are, where you can go and the route to take.
02
I want to produce in New York
Content, campaigns and experiences produced locally. Starting at $500.
Access: meet suppliers and professionals selected by New York BPM for your industry, with context that helps you choose well.
03
I want visibility and new business
Media, public relations, partnerships and connections with the right audience. Starting at $800.
Access to selected suppliers and the complimentary New York BPM Passport: a living digital guide with routes, practical missions, checklists and chapters unlocked in stages.
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A market worth understanding
Did you know?
Brazilians live in the United States
in estimated annual purchasing power
A fourth option
Book a consultationPrefer to talk it through first?
Book a consultation with founder Ines Ferreira or one of our specialists.
The person behind the connection
Ines Ferreira
Since 2018, Ines Ferreira has made connections between Brazilian brands and U.S. audiences possible. She is the founder of New York BPM, holds an MBA in Marketing and brings experience across communications, strategy, events and brand internationalization.
Recognized by the New York State SenateCommunity leadership recognized by Brazil’s Ministry of Foreign Affairs
Meet the founderAn idea ahead of its time
From a product catalog to a QR code in the sky.
When I saw a QR code in the sky from the UN rooftop, I remembered an idea I had championed years earlier. I spent five years as a marketing analyst at a multinational company and suggested giving every product in our catalog a QR code linking to a video showing how to use it. There was resistance, but I stood by the idea. Years later, QR scanning became part of everyday life through phone cameras.
That experience taught me to recognize possibilities before they become obvious and to stand behind ideas with purpose. If you want that perspective for your business, you are in the right place.
Client voices
What people say about our work
Select a testimonial to read it and explore the others.
Cultural lensInstagram · New York BPM
Diverse teams can help prevent risk.
Diversity on the team can broaden the questions asked before a campaign goes live. People need real participation in decisions from the briefing onward.
A diverse team can broaden the questions asked before a campaign goes live. People need a real role in decisions, starting with the brief.
Image: Instagram / Converse, via CNN Brasil